As Social Media Responsible at Margaret Mae, I’m in charge of shaping and managing the brand’s presence on Instagram. My role includes building the brand’s visual identity in collaboration with the founder, creating inspirational content (photos, reels, jewelry imagery), and planning the weekly flow of posts and stories. Most recently assisted with content production and styling at the photoshoot for second drop in her collection 'Northern Lights'.

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I’m also responsible for community management and organic audience growth, ensuring that every interaction reflects the brand’s warm, elegant and minimalist aesthetic. The position started as a freelance collaboration in April 2025.